WHY ANURAG PAREEK?
I am a Toronto based digital marketing strategist. I use a combination of search engine optimization (SEO), social media marketing and conversion rate optimization (CRO) to help improve your brand visibility online and convert more of your website visitors into leads and paying customers.
I have seen and survived every single Google algorithm update and change since 2005. Drawing from this 10+ years of experience and knowledge of search engines I have grown to understand what it takes to move websites up in SERPS and can back it up with solid results.
WHAT I DO...
I offer a variety of digital marketing services to my clients including
Pay Per Click
CERTIFIED DIGITAL MARKETER
NEW FROM THE BLOG...
Latest blog post written by me...
GET IN TOUCH...
To get a FREE 30 minute SEO consultation send me a message.
FAQs ABOUT SEARCH ENGINE OPTIMIZATION
SEO stands for search engine optimization. It involves enhancing your web pages along with their link profile in order to improve your website's rankings within the Search Engine results pages (SERPS) for your chosen keyword phrases. Even Google says that making the decision to hire an SEO is an important decision that may save your time and improve your website.
How much time it will take to achieve top rankings will vary based on many different factors. In fact, there are hundreds of various factors that go into determining where your website ranks in relations to all of the other websites that are competing for the same keywords that you are. I work within your budget constraints in order to achieve top rankings for your website as soon as possible. Incredible results have been achieved for some of my clients within just of weeks of our recommendations being implemented, while other clients may take over a year to see top rankings for their major keyword phrases.
No, I do not. I offer adaptable and flexible SEO plans. Your obligation is just month to month without any strict terms and conditions or long term contracts to contend with. There are specific terms and conditions included in our Custom SEO Program Agreements.
I provide the perfect balance of offering advisory services along with task implementation that focuses on obtaining maximum Return on Investment (SEO ROI) and internet visibility for your business. For every recommendation I provide, I document it and clearly spell out what I am going to be doing, on your web pages as well as off.
The Search Engines refine the way they rank web pages on a continuous basis. However, there are four key elements that form the foundation for successfully achieving page one results in the search engines:
- Selecting the best keywords
- Making sure your website has the right architecture and infrastructure
- Creating and publishing engaging, original and rich content
- Developing a strong profile of on-theme, high quality citations and incoming links
When it comes to high rankings, blogs do not have any particular special powers. When done correctly what they do provide is unique, fresh content. Search engines do have a tendency to like that, no matter what format it is in. Google likes fresh content. If they are aware of the fact that a certain website is adding new articles frequently, they will visit the site more often to get the new content indexed. Blogs are definitely an easy way of posting new information on your website. A similar benefit can be provided by archiving your newsletter onto your site, as can a popular forum or archived press releases.
These days the pinging that most blog software does appears to help blog posts get spidered and then index very fast. This is definitely a benefit. Blog posts also are displayed in Google's Blog search and other types of blog searches.
Almost all internet users these days find their way around online by doing internet searches. That is why search engines provide huge amounts of traffic to websites. Search engine marketing and optimization look to capitalized on the traffic. There have been many studies that have been conducted that show that websites ranking on the search results first page receive much more traffic compared to websites ranking on the second page. The concept behind SEO and optimization is to boost the rankings of your website to the highest possible rankings and position, so that you can receive the highest amount of traffic from the search engines.
It is possible to use optimization to your advantage through knowing what the search engines look for in website and adhering to them. Some of the factors include having many different pages on your website focused on specific topics and keywords, having lots of keyword rich content, and having a high amount of links that point to your website.
SEO is fast becoming the preferred method for promoting websites online and driving more search engine traffic using optimization and SEO tools to gain a lot more traffic that could be gained from advertising. The ROI that any good SEO specialist can bring to your business is the highest in comparison to all forms of digital advertising.
So whether you just have a current events blog or run an e-commerce site, search engine optimization is the best method to use to increase traffic to your website
Each month I conduct several different SEO promotional activities that are ongoing. I have a proprietary process that I follow, but in summary some of the things I do include: we ensure that on-site factors are fully optimized, I work closely with our clients to get valuable content developed. I work on developing new external links with a streamlined outreach program to contact and build relationship with bloggers and site owners in your niche/market. I continuously monitor the Google Search Console for any errors and issues that may crop up and fix them.